It’s the New Year, and there’s no time like the present to embrace all the things we spent 2009 talking about. Trouble is, there was lots of talk in 2009. Talk full of buzz words. Some claim that we’ve begun talking in circles. Maybe so. But in the process, we’ve laid an important foundation.
Look at it like this:
Meaningful, sustainable change starts with an informed conversation. Together, it’s easier to frame the future, to find the best path forward.
In 2009, via blogs and chats, we began to frame that future.
In many ways, 2009 had to happen. It’s not entirely clear how, but we survived it. We realigned our cost structures, built our networks, and learned how to interact using social media.
Now, with scarcely time for a breath, the hard work begins anew. Let’s start 2010 with a clear mindset. Here are four key themes, resolutions to guide our collaboration efforts:
- Bias for action. The key step in breaking the talk cycle.
- Bias for engagement. Moving away from the Web 1.0 broadcast model of communicating, toward a more valuable 1:1 exchange that builds relationships.
- Bias for learning and discovery. I’ve posted on the need for a learning culture, not only increased higher priority for education, but renewed focus on critical thinking and semantic clarity. If we succeed, the prize is a knowledge renaissance.
- Bias for change. None of the above will matter if we continue to cling to the past. Our risk-averse cultures are often biased to resist change. To move forward, we need to embrace it.
What does action-oriented collaboration look like? Here are some case studies in virtual community that seek to use engagement and discovery to drive new solutions:
- Look for some immediate changes at #smchat. Building on insights from 2009, we’re brainstorming how we can drive even more value for members. Thought leadership and emergent insight have been the core of our value stream. How can we leverage that?
- We’re at an inflection point for exciting things w/ #ecosys, our pilot project on public engagement to drive social innovation.
- Take a look at what’s happening at govloop. Over 20,000 voices from across government are self-organizing. Ideas are everywhere.
Let me know if you know of others.
2010 will be a time of culture change and new paradigms. We don’t have much choice. So strap in and hold on. We’ve got some work to do.